Getting Started with Marketing Analytics
This course will give you a broad overview of what marketing analytics is and how it can benefit your team. ...
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- Description
- Curriculum
- Reviews
Introduction
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What Is Marketing Analytics?
Collecting Data
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Choosing Marketing Key Performance Indicators
Analyzing Data
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Measuring the Effectiveness of Marketing Campaigns
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Tips for Interpreting and Analyzing Marketing Data
Presenting Data
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Using Storytelling to Communicate Data
Summary
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Knowledge Check
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Summary
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